An interview with Henry Holland – INDEX Design Series 2017
treniqblog | April 27, 2017

One of Britain’s most exciting designers, Henry has carried his fashion philosophy seamlessly into his interior endeavours. The 33-year-old is making his INDEX debut just two months after the launch of his second interiors range with British décor giants Habitat, following the remarkable success of his debut line a year earlier.

His style is famed for being bold and brash, featuring bright colours and a range of textures and patterns.

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After graduating from the London College of Printing with a BA in journalism, Henry Holland was catapulted into the fashion limelight in 2006 with his irreverent ‘fashion groupies’ slogan tees, featuring catchphrases such as “Uhu Gareth Pugh” and “Get your freak on Giles Deacon”.

In February 2008, after two seasons showing with Fashion East, House of Holland held its first solo show on the London Fashion Week schedule to critical acclaim. Now in its 10th year, House of Holland is firmly established in the international fashion arena and in January 2012 was awarded a two-season fashion forward sponsorship.

Henry will be appearing at the OFIS sponsored Design Talks at this year’s INDEX Design Series – taking place at the Dubai World Trade Centre, May 22-25, 2017

You’ve just launched your second range with Habitat after your debut last year. Was the move from fashion into interiors a natural one for you?

I see a lot of synergies between fashion and homeware – both in print as well as fabrication and techniques. For me the process is not completely alien but a learning experience of working in different scales, different formats and in different materials.

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Words like “bold”, “explosive” and “riotous” have been used to describe your style before. How would Henry Holland himself describe the new range?

You’re pretty spot on there. This collection is a real riot of colour and the neon lime colour used in the bedding and the throw is really very bold. It is very true to the House of Holland DNA and completely the look at home for any fan of colour and playful print either in their wardrobe or their home.

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You previously described cushions as “being the new trainers”. Is the design of a home now a bigger reflection than ever of someone’s personality? And was it the prospect of being able to offer this reflection that tempted you into interiors?

I love fashion for the way in which it can reflect who you are and what you are about. I feel like a home is very similar in that way and so dressing your home is a similar process for me as dressing myself. I want things that feel personal to me and that are a reflection of me, my partner and my personality.

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Where do you find your inspiration and what is your personal mantra when it comes to anything you design?

It sounds silly but you really do find inspiration anywhere and in everything. I think as a creative person working in this industry, you pick up things from all around you from visual references to experiences, travel, people and stories. I love to tell stories through my clothes and it is individuals and their stories that have inspired me the most.

How excited are you by the prospect of meeting thousands of designers from across the world at INDEX?

I’m so excited about meeting thousands of designers. I love meeting new people, exploring opportunities and I also love to travel – so this really is a win-win

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Dubai is known around the world as a city that is so exciting and forward thinking in its design and architecture. Is that something that attracted you to attend INDEX?

The travel and the location being in Dubai definitely helped attract me to INDEX. I have been to Dubai several times before but not for years. I know that it is very fast developing and changing so I’m excited to see these changes for myself.

Having had your big break at such a young age, what would your advice be to any up and coming creative working across any design discipline?

My advice would be to always stay true to who you are deep down and what you are about both through your work and the way you interact with people. This industry is very hard work and having to pretend to be something that doesn’t come naturally to you on top of all of that work is exhausting. People really respond to authenticity in today’s fashion world more than anything else.

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Why INDEX Design Series 2017?

The 2017 INDEX Design Series will take place at the Dubai World Trade Centre between May 22nd and 25th. Last year, the show – which is organised by dmg events and runs alongside Workspace and Middle East Stone and Middle East Covering – attracted more than 34,000 designers, retailers and high net-worth individuals from over 100 countries.

INDEX specializes in bringing trade and consumer customers together with leading suppliers of interior products from across the globe, acting as the bridge between manufacturer and procurer for fit-out and furnishing projects across the UAE and GCC. It offers design professionals from across the Middle East, Africa and Asia the opportunity to be part of the most extensive sourcing platform of interior focused retailers and wholesalers anywhere in the region.

Speakers including Henry Holland, Bethan Gray and Jo Hamilton will feature at our OFIS sponsored Design Talks, which will offer insight into all elements of design and the business behind it.

For more information, contact Euan McLelland, PR Manager at INDEX Design Series, on +971 4 445 3720, or email euanmclelland@dmgeventsme.com


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